The method and design for creating an on-pack label clearly
cites the need for one to know what the product is for, the targeted audience
and mainly the special instructions needed to be passed. This clearly creates
the need for stipulated steps to be followed in the creation of on-pack label,
multi-page label used in different products. How to on-pack label, Multi-page
label is not an easy feature one needs to study the art and many methods
involved in creating an on-pack label. The labels can be for as consumed, as
sold or per portion as per consumption unit, multi-component packages and
nutritional and health claims. We are to describe each one.
Multi-component packages are normally used for labeling
products which contain a mixture of products some of the examples used in this
case are snacks, biscuits, chocolates, etc care should be followed during this
type of label care should be taken to avoid disastrous on-pack label, Multi-page
label.
Per portion or per consumption unit is the most
important part of the packaging and should be clear on how to be consumed if it
is medicinal. If one takes excess it becomes hazardous and thus proper
information is vital for this part. Instructions should be clear and easy to
read and interpret for good understanding.
Nutrition and health claims, Regulations require that if
nutrition is made for a product it should be for a ready to eat food also it
stipulates that allow fat and allow salts are to quantity in milliliters and
not to consumption unit.
Multi-component packages are normally used for labeling
products which contain a mixture of products some of the examples used in this
case are snacks, biscuits, chocolates, etc care should be followed during this
type of label care should be taken to avoid disastrous on-pack label, Multi-page
label.
Step for ccreating label nutrition:
- --Portion size should be explained in details. It
should detailed describe the units in the language which the consumer will
understand in the simplest manner.
- --The proper designation for each nutrient is
grams or milliliters. Calculation should be done accordingly to determine the
required energy value for each unit.
- --Kilojoules (kJ) and kilocalories (kcal) should
be used to denote the energies used in packages.
- --one must provide a space for indicating and
informing about each nutrient and energy value present in a specific product
- --one must determine different color coding used
in labeling i.e. red, green, and amber
- --cares should be taken in the design, positioning
and presentation of different Multi-page label .
Different product needs different designs and all these
depend on the target audience. if one is marketing a butter the colors should
be bright to attract the required consumer if it’s going to be used for
medicinal value there should be clear format on the available nutrients and
listed clearly least they become allergic to a consumer.
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